BELUGA VODKA LOOKS AHEAD TO 2024

Beluga Vodka is a symbol of luxury and success. It blends craft and tradition with innovation and an unwavering dedication to quality and attention to detail at every stage of the production process.

Owned by Montenegrin spirits producer Noblewood Group, it is made with neutral grain spirit from the group’s distillery in Latvia and then filtered, rested and bottled in Montenegro at the group’s production site in Nikšić, at the foot of the Trebjesa Mountain close to the river Zeta.

The neutral grain spirit is handcrafted at Noblewood Group’s distillery in the village of Jaunkalsnava in Latvia, 150 kilometers east of the capital, Riga. Surrounded by forests, the distillery is designated to be included within the Natura 2000 network of EU protected natural areas. Founded in 1937, the Latvian distillery has been completely renovated with state-of-the-art equipment and uses production processes accredited by sustainability and ecological certifications. 

Through multiple filtration and extended resting in Montenegro, Beluga Vodka is a pure, smooth spirit for creating memorable experiences, whether drunk neat, on the rocks, with a mixer or in cocktails.

Montenegro, on the Adriatic coast, was the first country in the world to declare itself an “ecological state” in its constitution, making it a pristine paradise with the purest water, clean air, rolling forests and natural beauty.

Best consumed with caviar, Beluga Vodka is the perfect choice for those who appreciate the finest things in life. A metal beluga sturgeon is attached by hand to every bottle. 

The initial focus for Noblewood Group in the UK will be Beluga Noble and Beluga Gold Line but all expressions will be available including Beluga Allure, Beluga Transatlantic Racing, Beluga Celebration, the ultra-premium Beluga Epicure by Lalique and the Beluga Adriatic Botanicals range. 

Positioned as a super-premium luxury brand, Beluga Vodka is available in more than 100 countries including the UK as well as airports worldwide. Noblewood Group is building on this success through new expressions and trade activities to grow sales in the UK in 2024 and beyond.