INSIGHT

The Evolving Market: How Do Consumers View Products Making Emerging Claims?

The beverages industry is an ever evolving market with new ideas and product types, such as nitro coffee and cold pressed juice, entering the market. Consumers faced with these new claims must consider if these products are ones they have any interest in. Looking at the latest consumer survey data from GlobalData, we investigate consumers' interest in emerging beverage-related claims

Interest in beverages making cold brew claims

Asia Pacific

Europe

Latin America

Middle East and Africa

North America

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Interest in beverages making cold pressed claims

Asia Pacific

Europe

Latin America

Middle East and Africa

North America

Interest in beverages making claims about containing electrolytes

Asia Pacific

Europe

Latin America

Middle East and Africa

North America

Interest in beverages making claims about containing nitro

Asia Pacific

Europe

Latin America

Middle East and Africa

North America

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