In this issue

Issue 37 • May 2021

Welcome to the new edition of just-drinks. 

Amongst our usual analysis, this issue we take a look at how the beer category is changing – and not just when it comes to Anheuser-Busch InBev's CEO. We consider why the 'import' label might be losing sway for beer, especially fitting given the scrutiny international logistics has found itself under during the last year.

The importance placed on an 'authentic' beer, brewed in its heartland, could be on the wane for consumers as well. We find out more, as well as considering how craft beer could successfully pivot into the value market after so many years leaning towards the premium end of the scale.

As well as all of these beer-flavoured thoughts, we reconsider the canned wine format, which though not new seems to finally be taking off. We also survey how the wine sector in the UK is faring now that Brexit is upon us. 

Lastly, we take a trip to the land of the rising sun, as we find out about the new regulations for Japanese whisky – and how they could give a new dawn to the product.

For this, and more, read on.

Peter Nilson, editor